This is an individual project. Students are required to combine the use of
expressive visuals and creative typographic to create TWO artworks based on selected topic. Both artworks should carry two different themes(treatment, “look and feel” and art concepts) but for the same target audience.
Please choose your potential target audience.
Submission Format:
Two A2 mounted on foamboard.
CDROM (all your digital working files, research/ findings and two finals artwork)
A4 sketch
Your A4 Sketch should contain:
- Project brief (Name, id, artwork title, artist statement, artwork treatment (on both artworks)
- Survey results on your potential target audience
- Any samples and reading materials related to your topic.
- Idea development (thumbnails & sketches)
+Any added segmentation is a bonus
Note:
You can always add physical experimental effects or objects
on printed artworks.
Evaluation Criteria:
Artist statement: 4%
Creative concepts and expression: 16%
Idea developments and sketches: 10%
Total: 30%
Submission: week 08
expressive visuals and creative typographic to create TWO artworks based on selected topic. Both artworks should carry two different themes(treatment, “look and feel” and art concepts) but for the same target audience.
Please choose your potential target audience.
Submission Format:
Two A2 mounted on foamboard.
CDROM (all your digital working files, research/ findings and two finals artwork)
A4 sketch
Your A4 Sketch should contain:
- Project brief (Name, id, artwork title, artist statement, artwork treatment (on both artworks)
- Survey results on your potential target audience
- Any samples and reading materials related to your topic.
- Idea development (thumbnails & sketches)
+Any added segmentation is a bonus
Note:
You can always add physical experimental effects or objects
on printed artworks.
Evaluation Criteria:
Artist statement: 4%
Creative concepts and expression: 16%
Idea developments and sketches: 10%
Total: 30%
Submission: week 08
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